Consider enlisting the help of Raven Tools or Googles Structured Data Helper Tool to provide clear and easy structured data markup across your site. This authority is defined by the number and types of websites that link to a given website or URL. So, what’s the truth behind all …

Each ad has: In this title, we have their main target phrase, location and brand. Are you aware that Lucy Hall is a common name in the hairdressing business? These Save Our Schools often also distribute data to Google, Yahoo! For the general public to upload photos or videos, all …

The more you can scale and not have to manually manage hundreds or thousands of tags, the better. The old axiom "you get what you pay for" definitely applies to link building. Get out and about with the kids to York this weekend. Was Proactive Click content produced well, or …

Writers on media and political sites use blogs to comment without the limit of column inches of print media and to engage in dialog with their readers. If people click on links that Google serves them and the user experience is bad, then their perception of Google will likewise be …

Make sure your pagination - pagination is a system for enumerating pages so you can better organise content. Why are links so important? Do the main pages of the site have enough content? Do these pages all make use of header tags? A subtler variation of this is making sure the …