The most time consuming aspect is writing content

An SEO who doesn't know about upcoming site updates won't know when to do their jobs. If you have not done any link building, or have been stuck in the link building tactics of a bygone era, you're missing out on a lot of potential search engine power. The best …

more ...

Be aware of rel=nofollow for links when working on dynamic pages

Optimizing content can definitely help search programs, but it cannot lead them. Focusing on user intent can help you as a business owner to optimize content based on 'intent' unlike before when you were optimizing content solely for SEO. It can help you build content marketing strategies around intent. Reduce …

more ...


The death of SEO

Make sure your pagination - pagination is a system for enumerating pages so you can better organise content. Why are links so important? Do the main pages of the site have enough content? Do these pages all make use of header tags? A subtler variation of this is making sure the …

more ...

Actionable tips on mobile search and Instagram

In an SEO scenario, Google likes to trust sites that have links from high quality, relevant sources. For example, large news websites don't generally link to an untrusted source, nor do top quality industry blogs or university or .edu websites. My philosophy is to ask the customer two questions: are …

more ...

Can bread crumbs really make a difference?

Some of the common factors in the equation include keyword density, META tags, titles, inbound links, website traffic and content. After Google's Panda update, there was a massive shift in what types of results appear in SERPs. For years SEOs have focussed on the sharp end of the funnel. and …

more ...

Facts about blogs that will make you think twice

Consumers respond directly to ads placed on a website, and direct response advertisements can be placed on search engines and used in emails. The Big Question-will this content endure?-is thankfully something you can control, to a degree, by taking steps to ensure that your evergreen content is set up …

more ...